Toolkit

Launch League Idea-stage Programme

They've got the idea, but does it have the potential to be a viable business?

The Launch League Idea-stage Programme toolkit, developed by the UK-South Africa Tech Hub and Viridian, consists of all the open licence resources you need to run an idea-stage programme for the entrepreneurs in your community. The programme is designed to help entrepreneurs understand the different parts of their business and how these hang together as a viable business model.

Who should use this toolkit?

Facilitators looking for new tools to add to their existing idea-stage programme or workshop offerings.

Leaders at hubs or skills organisations who are looking for a new programme to pitch to their partners and funders.

Anyone at a hub who’d like to understand how to more effectively guide entrepreneurs in developing their ideas into business models.

How to use this toolkit

Play Video

This one-page infographic explains what is in this toolkit and how to use it.

Core toolkit resources

Start by taking a look at the toolkit map, the Launch League Canvas and the Hub’s Guide to Idea-stage Programme Facilitation to understand what is in the toolkit and how to use it.

A Hub’s Guide to the Launch League Idea-stage Programme Facilitation

This guide explores best practice for facilitating programmes and supporting idea-stage entrepreneurs, and explains how to leverage the Launch League Idea-stage Programme Toolkit.

Launch League Idea-stage Programme Bootcamp agenda template

This agenda provides an overview of what needs to be completed each day and how much time to allocate to each activity.

Launch League Canvas

This tool can be used to help entrepreneurs better understand their business idea and create a one-page business plan.

Toolkit learning modules

There are five key learning modules in this programme toolkit that relate to each section of the Canvas. In each module you’ll find a slide deck template, two worksheets, and a meetup exercise.

Module 1

Is there a need for my product or service?

Module 2

Who are my customers and how do I reach them?

Module 3

How do I get my customers to choose me?

Module 4

How do I make money?

Module 2

What do I need to run my business?

Other supporting resources for this toolkit

We’ve created even more resources to help you plan and run an idea-stage programme.

Hub network members who have already used this toolkit

All resources for this toolkit

34 resources

Explainer videos

Launch League Canvas – The Business Operations explainer

This video explains the business operations section of the Launch League Canvas using the company ABC Tutors as an example.

Launch League Canvas – The Market explainer

This video explains the Market section of the Launch League Canvas using the company ABC Tutors as an example.

Launch League Canvas – The Business Offering explainer

This video explains the Business Offering section of the Launch League Canvas using the company ABC Tutors as an example.

Introducing the Launch League Canvas – short explainer

This video introduces the Launch League Canvas sections, highlighting how to use it to turn a business idea into a business model.

Introducing the Launch League Canvas – full explainer

This video showcases ABC Tutors to explain how the Launch League Canvas is used to understand the parts of a business.

Core toolkit resources

A Hub’s Guide to the Launch League Idea-stage Programme Facilitation

This guide explores best practice for facilitating programmes and supporting idea-stage entrepreneurs, and explains how to leverage the Launch League Idea-stage Programme Toolkit.

Launch League Idea-stage Programme Bootcamp agenda template

This agenda provides an overview of what needs to be completed each day and how much time to allocate to each activity.

Launch League Canvas

This tool can be used to help entrepreneurs better understand their business idea and create a one-page business plan.

Module 1

Meetup 1 guide

This guide can be shared with entrepreneurs and explains what they need to prepare for the first meetup session.

Solution Statement worksheet

This worksheet helps entrepreneurs to complete the Solution section of the Launch League Canvas.

Problem Statement worksheet

This worksheet helps entrepreneurs to complete the Problem Statement section of the Launch League Canvas.

Module 1 slides – Is there a need for my product?

This slide deck is presented in Module 1 of the Launch League Idea-stage Programme and unpacks the business problem and solution.

Module 2

Meetup 2 guide

This flyer can be shared with entrepreneurs and explains what they need to prepare for the second meetup session.

Customer Pathways worksheet

This worksheet helps entrepreneurs to complete the Pathways section of the Launch League Canvas.

Target Customer worksheet

This worksheet helps entrepreneurs to complete the Star Quality section of the Launch League Canvas.

Module 2 slides – My customers and why they’ll choose me

This deck can be used by facilitators to present Module 2 of the Launch League Idea-stage Programme, which focuses on the target customer and pathways to them.

Module 3

Meetup 3 guide

This flyer can be shared with entrepreneurs and explains what they need to prepare for the third meetup session.

Competitor Analysis worksheet

This worksheet helps entrepreneurs complete the Other Solutions section, which forms part of their Launch League Canvas.

Star Quality worksheet

This worksheet helps entrepreneurs craft the Star Quality section of their Launch League Canvas.

Module 3 slides – How to get customers to choose you

This deck can be used by facilitators to present Module 3 of the Launch League Idea-stage Programme, which explores competitors and the business’s unique value proposition.

Module 4

Meetup 4 guide

This flyer can be shared with entrepreneurs and explains what they need to prepare for the fourth meetup session.

Costs and Breakeven Analysis worksheet

This worksheet helps entrepreneurs complete the Costs section of the Launch League Canvas.

Business Model and Income worksheet

This worksheet helps entrepreneurs complete the Income section of the Launch League Canvas.

Module 4 slides – How do I make money?

This deck can be used by facilitators to present Module 4 of the Launch League Idea-stage Programme, which explores the financial aspects of running the business.

Module 5

Meetup 5 guide

This flyer can be shared with entrepreneurs and explains what they need to prepare for the final meetup session.

Entrepreneurial Characteristics worksheet

This worksheet helps entrepreneurs craft a personal profile that best represents them as an entrepreneur.

Resources and Tools worksheet

This worksheet helps entrepreneurs fill in the Resources and Tools section of the Launch League Canvas.

Module 5 slides – What’s needed to run my business?

This deck can be used by facilitators to present Module 5 of the Launch League Idea-stage Programme, which unpacks what resources and tools are needed to run the business and deliver a solution.

Other supporting resources

Launch League Programme FAQ template

This template can be used by the hub to communicate common questions asked by applicants about the Launch League Programme.

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281

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Bootcamp feedback form

This form can be used by facilitators to get feedback from the entrepreneur at the close of each day.

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284

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Programme register template

This form can be used by facilitators to keep record of the entrepreneurs who attend events.

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282

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Tech Tools 2 slides

This slide deck can be used to present the second Tech Tools module, which focuses on tools to support business finances and operations.

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2510

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Tech Tools 1 slides

This slide deck can be used to present the first Tech Tools module, which focuses on marketing and communication technology for entrepreneurs.